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Take a Career Selfie to Gain Self-Awareness

By: David Novak, Co-Founder & CEO of David Novak Leadership

When was the last time you took a selfie?  Selfies are wildly popular and are used to capture a photo of yourself at any moment in time.  Did you know that over one million selfies are taken each day?  And according to Samsung, selfies make up 30% of pictures taken by those between the ages of 18 and 24.1

How often do you look beyond the external of a selfie? Selfies reflect what you look like on the outside at a particular moment in time.  However, selfies fail to reflect the journey you took to get there.  A selfie doesn’t show the steps you took to get ready, or the transportation you used to get to your destination, or the history of how you became friends with those in the picture.  

As a leader, I’ve learned the importance of digging deeper than the selfie, or individual snapshots of my career milestones, to understand who I am and how I’ve gotten to where I am today.  This requires self-awareness.  Self-awareness is incredibly important because you’ll never get better at what you do without it.  It’s crucial for every great leader to know who they are and where they’ve been.

Let me share the story behind two of my career selfies to help explain the power of reflecting on the past to better understand who you are in the present:

lifeline exercise ogoleadEarly in my career, I was surrounded by lots of leaders with MBAs from Ivy League schools, while I only had a Bachelor’s degree in journalism from University of Missouri. Insecurity crept in when I compared their background and training with mine, so I developed a great way to avoid sharing my training with others.  Whenever the MBA topic arose, I’d excuse myself to go to the bathroom so I wouldn’t have to answer the question. Over time, I realized this was unproductive and recognized that I had the ability to seek out the knowledge I needed to move ahead – without an MBA.  I learned to embrace who I was and my confidence grew.

Fast forward… I was now the head of marketing at Pepsi-Cola Company and wanted to become Chief Operating Officer – even though I had ZERO operations experience. Given the confidence I gained through the years, I decided to ask the CEO for this job. I had a good working relationship with the CEO and I knew I wasn’t the obvious choice, so I made him a deal: Test me in this role, and if I don’t succeed, you can put me back in marketing or fire me. The CEO took a chance on me and neither he nor I ever regretted his decision.

Have you ever reviewed your career selfies to gain self-awareness about who you are and where you’ve been? This may seem like a daunting task, but it’s worth the effort, and The Lifeline Exercise can help. This exercise is an invitation to take a hard look at your past and think about the events that have most deeply shaped you, your values and your goals. When complete, you can review this periodically to remember where you’ve been and what you’ve learned from the various selfies in your career.

Are you ready to review your career selfies and dig deeper than the milestone itself to understand how you became the leader you are today? If so, you can download The Lifeline Exercise here. It includes instructions on how to complete your lifeline and an example of my lifeline for you to review.

As Toa Te Ching says, “Knowing others is intelligence; knowing yourself is true wisdom.” Take the time to know yourself better by creating your lifeline. You might be surprised by what you discover and how it helps you become an even better leader in the future.

lifeline exercise

1 https://techinfographics.com/selfie-infographic-selfiegraphic-facts-and-statistics; Taking People With You p. 34-35 Lifeline tool instructions: Taking People With You p. 35-37

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Breaking Through The Recognition Deficit

By: David Novak, Co-Founder & CEO of David Novak Leadership

When was the last time you felt truly appreciated? What did the person say or do to recognize you? How did you respond to the recognition?

Let’s consider these questions from a different angle. When was the last time YOU recognized someone? How did you recognize them? A simple thank you? A heartfelt note explaining specific ways this person impacted you? What was the response?

I’m a firm believer that there is a Global Recognition Deficit, and this isn’t just a gut-feeling I have. There’s been lots of research on this subject. KRC Research conducted an online survey of 1,000 nationally representative U.S. adults, ages 18 or older to determine how big this Global Recognition Deficit is. Here’s what was discovered when employees were asked how they felt about recognition on the job:

While this may be the trend, there are leaders who take the time to recognize others. Consider this story that Colin Powell shared with me. When Colin was a kid, he worked at a Pepsi Bottling Plant. Every day, Colin mopped up syrup off the floor. At the end of the summer, the foreman came up to Colin and said, Son, I have watched you every single day. You’ve done such a great job. You never left until the floors were spick and span. Colin shared this story with me after his term ended as Secretary of State. The words of the foreman are still remembered and taught Colin about the power of recognition. I remember him telling me, I learned from that foreman the power of recognition. It said to me somebody’s watching. As I have traveled the world I have learned that people crave recognition everywhere – from London to Laos to Las Vegas. That’s why I’m spending so much of my time building awareness and attacking the Global Recognition Deficit.

It’s amazing to me that recognition is still vastly underused in business, and also in life. I think it’s a crime. And unless we take action to start recognizing others, this Global Recognition Deficit will continue.

the power of recognitionOften people think of recognition as the kind of fluffy feel-good stuff that businesses talk about to try to make their employees happy. But if used right, it does a whole lot more than that. Simply put, if you give people genuine appreciation and acknowledge the unique things people have to offer, then you will drive real results. And at the same time, you will lift the spirits of everyone involved. It really does feel good to receive recognition, and it feels every bit as good to give it – often even better.

My wife, Wendy, tells me that one of the reasons I love recognition so much is because I love getting it. And I think I’m no different than anyone else. People love to get recognized for what they do. I once received a real Tuba from the Yum! Brands Board of Directors.

The card that came with the Tuba read:

To David Novak: Congratulations on Taking People With You becoming a best seller! Thanks for sharing your tremendous leadership lessons with others, and for using your new book to blow the horn for Yum! all around the globe. YUM! TO YOU!

David Novak recognition and tubaThe Tuba is engraved with the signatures of each board member and is proudly displayed in my office. This is special to me because it confirmed that people were excited about learning to lead more effectively through the principles in Taking People with You. When I look at the Tuba, it inspires me to keep sharing these leadership lessons with people like you through David Novak Leadership.

Sometimes you don’t realize the power behind the recognition you give to others. I once recognized a KFC Restaurant General Manager in India for being a top performing manager. Along with the floppy chicken, he also received a $100 bill. Years later, this same manager was attending the KFC Convention in Wales. He was invited to spend a day sightseeing in London, but he wasn’t going because money was tight and he had to support his family to make ends meet. When one of the guys offered him money, another guy said, Don’t offer him money. He always has $100 in his wallet. The manager from India explained he could never spend the $100 because it meant so much to him. In fact, the actual award broke, but he kept the $100 in his wallet to remind him he could do a good job every day. Being recognized years before continued to inspire the manager to do his best.

How to Break Through the Recognition Deficit

Mother Teresa provides some interesting insight on the Global Recognition Deficit: “There is more hunger for love and appreciation in this world than for bread.” The need for recognition is real and each one of us has the power to break through the Global Recognition Deficit by taking time to show appreciation to others. The two most powerful words in the English language are thank and you. They are easy to say, and it doesn’t cost you a thing to use them! This guide provides you with lots of information and inspiration about making recognition a habit.

Let’s partner together to break through the Global Recognition Deficit. We have the power to make a positive impact on those around us by taking the time to share encouraging words with them. Who will you recognize today?

the power of Recognition David Novak

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Five Behaviors of Great Leaders

When you think of great leaders who comes to mind? Do you think of historical people like Abraham Lincoln, Dr. Martin Luther King or John F. Kennedy? Maybe you think of leaders of powerful companies like Jamie Dimon or Indra Nooyi.

Free Leadership Assessment from David Novak LeadershipYou don’t have to be famous or lead a big company to be a great leader. Think about those leaders that made a real impact in your life like your high school coach, an employer or a manager that invested in your growth and development. These leaders earn trust and respect from their followers, and they lead by example. What makes them different?

Here are 5 behaviors that make a great leader:

1. They are all about their organization’s success. They understand that nothing big is accomplished alone. They care more about the success of the people working for them than their own success.

2. They are successful over a long period of time, and in more than one occasion. Great leaders are adaptable and grow. Because they understand and apply positive leadership principles, they can come into a variety of new situations and circumstances and still be highly effective.

3. They are avid learners. Great leaders are good at what they do, but they don’t stop there. They want to learn new ways to get better at leadership, at their business, and at their craft.

4. They don’t shift blame to their people when faced with setbacks. Great leaders take ownership when problems arise. They focus on what needs to be done to correct the issue then put process and discipline in place to ensure the issue doesn’t happen again.

5. Great Leaders recognize the people that helped them succeed. When success comes, great leaders point to their team – or mentors – as the reason. They give the credit away, rather than hoard it.

Leaders who exemplify these traits are not only admirable, but they leave a lasting impression. Implement these five behaviors and you’ll be sure to leave a lasting impression, too. If you want to continue to grow in your leadership, check out the great resources on our website.

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Building Courage In Your Convictions

Do you have courage in your convictions? Courage of your convictions happens when you stick by your decision, even when you’re faced with people who don’t support you. This isn’t always easy to do. Yet it’s critical for leaders to develop courage of conviction. When Yum! Brands was being formed, the executive team hired someone who ended up not being a good fit for their culture. The team had to decide between letting that person go, which would lead to a dive in stocks, or keeping him, and consequently communicating to their staff that culture wasn’t as important as they had claimed.

You see, decisions are more difficult as you move up. Leaders have to make the most difficult of decisions and in retrospect, letting the person go was the right decision. But in that moment, the executive team was scared of what would happen. And in reality, the stock did tank and they had to deal with the consequences.

The definition of courage is moving forward in spite of your fears. If you are waiting for fear to go away, that’s not going to happen; that’s where courage of conviction matters.

Building courage in your convictions starts with listening.

Listen to input and reactions from others with your mind open to the possibility that they might be right. But when you feel strongly that the input is not right for you, then you have to choose courage in your convictions and move forward with your plan. People will respect you for listening, considering all opinions, and then making a decision and moving on. Don’t cave to people’s ideas to make them feel validated or to avoid conflict. Rather, seriously consider what’s said and make the right call. If you are still unsure, seek any additional knowledge needed by conducting research and/or asking a mentor or trusted colleague. Then move ahead by turning your intentions into action.

Where do you need to find courage in your convictions? Use the tips above to help you.

If you want more great leadership tips, check out our leadership course, which gives in-depth advice on how to become the best leader you can be.

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Why Your Leadership Mindset Matters

As a leader, your mindset influences everything. It affects your attitude, how you handle challenges, and ultimately your success.

If you have the wrong mindset, it will show.

You know the kind of leader who has the wrong mindset. He is negative and difficult to be around. He’s out of touch with his team, to the point that they have lost all confidence in his ability to lead them. Basically, he is the kind of leader who is impossible to follow.

If you don’t want to be that guy, here are three principles that will help you choose the right mindset:

Leadership is not just a job, it’s a purpose.

A leader’s role is to inspire, motivate, and provoke others to be great at what they do. If you are the person who has been chosen to do those things, then it’s important to realize the privilege you’ve been given. When you recognize this responsibility, it transforms your behavior. Have you ever noticed how people flock toward leaders that acknowledge how fortunate they are? A grateful leader is more inspirational than one who disregards the influence they’ve been given.

Recognize people are counting on you do to your job.

The best leaders know their purpose is to support their team. By doing your job well, you enable them to do their job well. If you aren’t helping them, you’re hindering them. Goals can’t be met efficiently if you don’t give your people the resources they need. Success remains untapped if you don’t give your team clear direction or set expectations. As a leader, you set the precedent for others. If you do your job well, others will win. And remember, when they win, you win.

You cast a shadow.

Whatever a leader does, others follow. This is true of every organization. People will look to you to model their behavior. If you’re always scowling and pointing out the negative, your team will feel the effect of it; and that gloom will trickle throughout the organization. But if you’re energetic and passionate about what you do, others will do the same. Think about the behaviors you want to inspire in your team and live them out. As a leader, you make or break the culture.

Do you want to transform your leadership? The Heartwiring and Hardwiring Your Leadership™ Program is designed to help you become a stronger leader. It teaches you how to lead yourself and how to inspire others to do their best and make a positive difference in the world. Sign up for a free demo of the program at learn.ogolead.com/demo.

LEADERSHIP PROGRAM DEMO

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The #1 Secret All Great Leaders Know

Want to know one of the secret ingredients to becoming a great leader? Become an avid learner! One of the most effective things you can do to continue to grow as a leader is to always be learning. In fact, I believe that being an avid learner is the single biggest thing that separates a good leader from a great one. There is always more to know, and when people ask what I look for when hiring someone, an avid learner tops the list. People who are avid learners love what they do and seek out know-how wherever they can find it, which makes them a whole lot smarter and their results a whole lot better. Someone with a voracious appetite for knowledge is bound to inspire others with their passion and curiosity and can energize an organization by bringing to it new ideas.

While I was CEO of Yum! Brands, when a member of the Executive Team discovered a powerful business book, we would share it with each other, and then cascade the book throughout the organization to other leaders. We didn’t just read the book. We took time to discuss our insights and we looked for lessons that could apply to our business. For example, we read Execution, The Discipline of Getting Things Done by Larry Bossidy, The Five Dysfunctions of a Team by Patrick Lencioni and Blue Ocean Strategy by W. Chan Kim. In this way, we were building our know-how and actively encouraging our leaders to become avid learners.

download guide secret to becoming and avid learnerDavid Novak Leadership was created for avid learners like you. We provide leadership resources to help you become better leaders. Our blogs, like this one, and videos are great ways to gain new leadership insights and approaches that you can apply to your situation. But, the content I enjoy producing the most is my leadership podcast. I enjoy these podcasts so much because it gives me an opportunity to listen and learn from some of the best leaders around the world. Recording these podcasts is one way I stay sharp as a leader and I hope they help you grow as a leader too. One of the questions we typically ask during the podcast is, “What do you do to stay sharp, to grow as a leader?” Here are the answers given by two of the best leaders in the world.

In my podcast with Home Depot Co-Founder, Ken Langone, he said, “who dares teach, never ceases to learn.” In every relationship, Ken tries to learn as much from others as they learn from him.

Former Taco Bell CEO, Brian Niccol has “coffee talk” once a quarter. Each coffee talk is a forum to discuss what the team has learned around a specific topic. The quarterly topics may be around innovation, or design, or what’s happening in food culture, or technology. Since things are changing so rapidly in the food industry, just having a dialogue on them is really helpful. Brian also pulls the team together to discuss test learnings. Sharing what worked and what didn’t work helps everyone benefit from the learnings.

the secret ingredient to becoming a great leader avid learner guide

Do you want to discover how to become an avid learner? Then download this guide to uncover more helpful tips on how to become an avid learner. Who can you invite to join you on your quest to become an avid learner? Share this blog and guide with them today, and invite them to learn more with you. Having support on your journey to becoming a better leader can provide motivation and much needed encouragement.

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Five Life Lessons David Novak Learned from His Mom

When I think about the people who impacted my life, my mom would be right up there at the top of the list.  She’s so loving and always makes a positive impact wherever she goes.  People respect her wisdom and she role models perseverance.  Time and again she weathers whatever life challenges she faces with a smile and “can do” spirit. 

My mom does so much for me. To this day, she instills confidence in me because she believes in me.  I learned there is nothing I couldn’t do or couldn’t get better at from her.  She was my first mentor and she helped me become a successful husband, father, and leader.

I want to honor my mom for Mother’s Day and couldn’t think of a better way to do it than by recognizing five life lessons I learned from my mom. 

1. Make the most of every experience.  I didn’t have a stereotypical childhood because my dad was a government surveyor.  This meant we moved every few months with fifteen or so families on the survey team. This isn’t easy on a kid, and my mom knew this.  So, she gave me great advice on how to make the most of changing schools every few months.  When my mom checked me into a new school, she would say, “David, you better make friends in a hurry because we’re leaving.”  That’s how I quickly learned to size people up and figure out who the good ones were and who I should avoid. 

My mom’s advice really helped me develop a good gut instinct when it comes to assessing people and talent, which is an invaluable leadership skill.  She taught me to make the most of every opportunity and experience – even the hard ones – because there’s always something to learn. 

2. It’s important to be there for your family and those you lead. My mom is always there for me and that made such a positive impact on my life.  In the good times and bad, she is always ready to support me no matter what.  I vividly remember an experience I had when I was ten years old.  I entered a speech contest in Knob Noster, Missouri and my mom and I were convinced I would win it.  She coached me and helped me write what we both thought was the best five-minute speech ever written on “Idealism in America.”  I did great, we were confident… but I didn’t win.  On the ride home, I was crying in the car and my mom was there to help me work through my emotions and tell me how proud of me she was.  And while I did recover, to this day, we still can’t believe I didn’t win that contest!

3. Recognition inspires people to do great things.  My mom is my biggest cheerleader.  It started when I was young when she attended my little league games to cheer me on, and it continues even today.  When I received the 2015 Horatio Alger Award, no one was prouder of me than my mom. When I’m the host on Squawk Box or write articles, she’s the first to call me and tell me it’s the best I’ve ever done.  Honestly, her recognition created in me a desire to never let her down.  

My mom taught me the power of saying thank you and to always watch what people are doing and let them know when they do things well.  This recognition mindset became the single biggest thing I drove as a leader at Yum! Brands and had a lot to do with our success and ability to attract and retain great people.   I’m thankful my mom taught me about the power of recognition and that she still recognizes me today.

4. Unconditional love creates space for mistakes.    As a kid growing up, I made a lot of mistakes – ranging from my grades not always being what they should be to staying out way too late to banging up our brand new car backing out of the garage – just to name a few. But regardless of what my mistake was, my mom never turned her back on me.  Now I have to say that she might get disappointed in me from time to time because my mom doesn’t tolerate poor performance, but I always know she loves me no matter what. 

My mom was such a good parent and her legacy of unconditional love lives on today as I use what she taught me to love my wife, Wendy, my daughter, Ashley, her husband, and my three grandkids.  This is a gift that I don’t take for granted.

5. Be a self-starter and make yourself invaluable.  My mom not only was amazing at being a parent, she was also amazing at whatever job she held.  She was incredible at selling Avon in our neighborhood and I remember her raking in those 40% commissions. Her ability to connect with people and do whatever it takes to succeed made her an excellent sales person.  She moved on and led ticket sales and inventory control at a local theater chain and basically ran the place. And then she rose from being a bookkeeper to becoming the office manager of a significant wallpaper and paint company. No matter where she worked, she became an invaluable part of the team.  People sought her out for advice and help.  And no one had to tell her what to do – she took the initiative and made things happen.  

I learned to be a self-starter from my mom.  Throughout my career, I took the initiative to be proactive, work harder than the next person, and move into the jobs that would help me achieve my goal of becoming CEO one day.  My goal was to do my job so well, it would be hard to replace me.  And when making hiring decisions, I look for people like my mom:  those who work hard and bust their tail every day to do the best job they can and take initiative rather than waiting for someone to tell them what to do.  


I could go on and on about my beautiful 89-year-old Mother because I learned and continue to learn so much from her.  I know for a fact I wouldn’t be who I am today without her.  As hard as I try, there really are no words I can use to convey just how much she has blessed my life and how much she matters to me. I’ll be waiting for her to call me and say, “David, this is the best thing you’ve ever written,” because after all, my mom loves recognition as much as I do.  I love you, Mom!

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Three Questions You MUST Ask and Answer as a Leader

I imagine you’re reading this blog because you are curious. Maybe the word MUST got your attention and you saw this as an invitation, or perhaps a challenge, to see if my three questions really are that important. There are lots of questions you can ask as a leader, so what separates my three questions from the rest?

All I can say is that after 30+ years of leading in both the profit and non-profit sectors, for both large organizations and a small start-up, I know that all organizations, no matter who they are, must answer three questions effectively:

  • Who are we?
  • Where are we going?
  • How are we going to get there?

These three simple questions are important because they provide direction for you and your organization. In fact, answering these questions is the first step in identifying your True North, but more on this in my next blog. For now, let’s dig in to understand why you MUST answer these three questions.

Who are we?

Three questions leaders must ask“Who are we?” helps you identify your unique reason for being. In order to be successful in business, you need to attract customers and stand out from the crowd. But if you don’t know who you are or how you are unique compared to other organizations, then how will you stay the course when challenges come your way? If your True North becomes a moving target based on the ebb and flow of change, you may find yourself lost, or even worse, you may fail. Use these questions to define “Who are we?”

  • Why did we come together as a team, group or organization?
  • What is unique about us? How are we different from all others who are attempting to do the same thing?
  • How do we want to accomplish our why? What are the values we never walk away from in accomplishing our why?

People always want to belong to something bigger than themselves and the answer to “Who are we?” provides the aspiration your team needs to follow you.

Where are we going?

Organizations are living organisms. Your organization is either growing or shrinking, alive or degenerating. How you answer the question “Where are we going?” impacts whether you are moving toward organizational life or death.

Use these questions to define where you’re going.

  • What are the most important goals we want to accomplish in the next 5 years?
  • How will we know when we accomplish them? What will success look like?
  • What roadblocks could stop us? What/who could get in our way?

The answers to these questions remind you and your team where you’re going and help keep you on the path to reaching your True North.

How are we going to get there?

Once you know who you are and where you’re going, your next step is to define how you will reach your True North. Answer these questions to establish how you’ll get there.

  • What short and mid-term goals must we set and build action plans around?
  • What resources do we need? And how will we address gaps?
    • Do we have the right people in the right seats?
    • Do we have our financial resources supporting the right things?
    • Do we have process and discipline around the most important things?
  • As things shift and change, how does it fit into who we are and where we are going?

Keep in mind that how you reach your destination will change over time, so it’s critical to always connect your “how” with “where you’re going.” And remember, with every decision, to always be consistent with “who you are.”

When I became President of KFC, we had drifted away from our true identity. We were trying a bunch of new products, like salads and roasted filets, which really weren’t aligned with who we are or who our customer was. The test markets were throwing things against the wall, hoping one of the new products would stick. After a period of failed test markets, we were forced to go back and remember who we were. We defined our True North (more of that in my next blog), and our True North became our focus. It was a journey to rediscover who we were, and once we did, it made all the difference. 

Keep this in mind: While “How we are going to get there?” changes frequently as you discover tactics to get to your True North, “Who are we?” and “Where are we going?” rarely changes because if you don’t remain constant to these things, you won’t make sustained progress. However, it’s easy to drift as you can see from my KFC example. KFC drifted a few degrees away from who we were and where we were going, and over time, we forgot our true identity. Learn from KFC’s mistake. Resist throwing new identities against the wall and hoping they stick. It’s so important to keep who you are and where you’re going top of mind all the time.

Answering the three questions takes time. It requires you to go slow now so you can go fast later. Remember, you don’t have to do this alone! In fact, inviting others to help shows humility and builds engagement with those who may join you on the journey. Not to mention that it takes some pressure off you having to provide all the answers!

This learning guide will help you answer the three questions every leader MUST ask and answer. Schedule some time to work through the guide. Then invite some trusted colleagues to share their thoughts on who you are, where you’re going and how you will get there. Be on the lookout for my next blog in this series: Why Identifying Your True North Makes You a More Effective Leader.

So, what do you think? Are these three MUST ask questions for leaders? If your answer is yes, then take time to pay it forward and share it with someone else. The minute it takes you to share this could make a long-term positive impact on someone else. Go Lead!

three questions leaders must ask and answer

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Getting Into The "Zone" – The Learning Zone

Develop a passion for learning. If you do, you will never cease to grow.” Anthony J. D’Angelo

I have a confession. There was a time in my 20’s when I viewed my boss as my nemesis. In fact, I was so frustrated with my boss, I used to imagine finding him in the parking lot after a late night of work and running over him with my car. Why would I have these extreme feelings of frustration? The answer is simple. Every time I became comfortable in my role, he chose to move me to a new position I knew nothing about. I never got to live in a state of confidence, and this was incredibly frustrating.  

For example, when I was in my early 20’s, I worked in Field Human Resources as a Human Resource Generalist. One of the most challenging tasks I encountered was negotiating labor contracts with Teamsters. Keep in mind that I’m negotiating contracts with people much older than me, yet I learned how to do this well and after 3 ½ years, I was finally getting good at it. My confidence was growing.

Guess what happened next? My boss recognized my newfound confidence and moved me to Compensation Manager at the corporate office. I was not excited about this position. In the field, we made fun of corporate, calling it the Ivory Tower. And now, I worked in the Ivory Tower. But that wasn’t the worst of it. The Compensation Manager role was a difficult assignment. Not only was it analytical in nature, but I also needed to attend training and learn the language of compensation, which was gibberish to me when I started. I was an incompetent manager leading people who were completely competent. My confidence was shaken. This was not an easy transition.  

Because my boss kept challenging me with new roles, my resume included diverse knowledge and experiences. I moved quickly through the ranks and became a leader among peers who were much older than me. These diverse roles and experiences greatly helped me when I became an Executive. Much to my surprise, the compensation role helped me learn how roles and processes interacted within an organization and this knowledge allowed me to successfully lead multiple organizational restructurings as a Senior Executive. The role that was such a struggle prepared me for the future.  

Many years later, I had a lightbulb moment. I finally realized my nemesis boss taught me how to grow and accelerated my learning by putting me in positions that I knew nothing about. While I didn’t initially understand my boss’ intentions to develop me quickly, over time, I came to appreciate what he did.  When I reflect on how I became successful more rapidly than others my age, I discovered it was from getting in the Learning Zone. My boss knew the secret of the Learning Zone and I became its student. The Learning Zone separates those who top out in their position from those who have potential for greater roles. Those who stay in their Comfort Zone top out, while those who get in the Learning Zone have greater potential for growth within an organization.

Understanding the Learning Zone

The Learning Zone model, created by Noel Tichy, explains how we learn and grow. Let me share a brief description of the model.

  • The Comfort Zone is at the center of the model and it’s where we gravitate. It’s the place where we feel, well, comfortable and we do our best to stay in the Comfort Zone. However, no growth or learning takes place here because we are comfortable rather than stretched.  
  • The Panic Zone is a place of high stress and drama. Growth rarely happens here because there is a high degree of stress and anxiety experienced in the Panic Zone.
  • The Learning Zone is where growth occurs. In the Learning Zone, you have an elevated sense of anxiety and pressure because you don’t have everything figured out. Yet you believe success is achievable and you’re motivated to learn and grow so you can accomplish your goals. 

Once I finally understood the value of getting in the Learning Zone, I started putting myself in the Learning Zone. When I was in my 30s, a university invited me to give a commencement address. My initial reaction was no way I’m going to do that! Yet I knew my gut “no” reaction meant I needed to say yes because it would require me to get in the Learning Zone. I said yes and forced myself to learn how to give an effective commencement address. I chose to lean in and accept the challenge rather than avoid it. The secret to getting in the Learning Zone begins with recognizing your gut “no” reaction, and then choosing to accept it as an invitation to get in the Learning Zone.  

Do You Avoid the Learning Zone?

Great leaders put themselves in the Learning Zone rather than waiting for their boss to do it for them. Consider your own perspective on the Learning Zone. Do you resent living in the Learning Zone? Have you come to appreciate how you grow and develop when you are stretched? What fears keep you from getting in the Learning Zone? Getting in the Learning Zone may be uncomfortable, but you can learn to appreciate it like I did. Download this guide to discover more about the value of getting in the Learning Zone. 

Claude Bernard gives us an important nugget of wisdom: It’s what we already know that often prevents us from learning. I choose to view the Learning Zone as the gift I didn’t know I wanted, but learned to love over time. And the Learning Zone is now a gift I give to myself. Will you accept the invitation to embrace the challenge of the Learning Zone so you, too, can become the best leader you can be?

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Are You Hirable?

If you think having a great resume and a prestigious qualification makes you hirable, think again. Many employers look at qualities as well as qualifications.

If you want a long career in your field of choice, you need to be the type of candidate people want on their team. So, what kind of candidate is that?

Have you ever wanted to tap into the thoughts of a hiring manager to learn why some people get hired and others don’t? You might be surprised by what you discover. If you think a great resume and prestigious qualifications are enough, think again.

We’ve asked David Novak, former CEO of Yum! Brands, what he looks for when he hires someone, and this is what he told us:

Most leaders will start by verifying that a potential candidate is smart and intelligent. The applying person must have the skills for the job, otherwise it simply won’t work out. Competence is the first qualifier.

The employer will then dig deeper to make sure the candidate is a good fit. During an interview, the hiring manager typically looks for two things:

1. Why will this person be a great addition to our team?

2. Does this person have the ability to learn?

David believes the difference between a good performer and a great performer comes down to a desire to learn. Are you the kind of person who wants to learn from others? Do you seek out best practices in your field? Hiring managers look for the candidates who are curious because they strive to learn throughout their career and, as a result, raise the game for other members in on their team. When interviewing, be prepared to share how you are passionate about learning. This just might set you apart from other candidates.

After interviewing applicants, David determines who to hire by asking himself, “Would I want my daughter to work for this person?” If the answer was no, then that person wouldn’t get the job. However, if David saw someone with a special leadership quality, someone who would invest in his daughter and help her become the best she could be, he would hire that person.

Hirability is the one quality that will help you get through the gates and onto a path towards a successful career. Being a learner and a leader are equally important, and we are committed to helping you develop in those areas. Check out the David Novak Leadership Podcasts and learn from other great leaders at David Novak Leadership.

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Strategies To Motivate Reluctant People

Implementing new initiatives can be a challenge for any leader, but it is especially tough when you have reluctant people on your team. Whether their hesitant behavior stems from caution, lack of enthusiasm, or because they are simply unwilling to shift, reluctant people will resist change and, ultimately, slow down progress.

Free Leadership Assessment from David Novak LeadershipFortunately, it is possible to get reluctant people to move forward. All you need is the right strategy.

Here are two steps to motivating reluctant people:

1. Align your team

Give your team all the facts. Once everyone is on the same page, you should ask for their input. Let your team speak into the initiative, and give your most reluctant team members an opportunity to offer their ideas. Everyone should have a voice. You might end up discovering the reason behind the reluctance, and have the chance to address any concerns.

2. Get them involved

No involvement equals no commitment. After you get input from your team, it’s time to figure out where your most reluctant people will fit best. Give them opportunities to contribute. If they become involved in your initiative, they’ll be more committed to seeing it through.

By communicating to your team that you value their input and believe they are capable of bringing about change, they will be more willing to embrace new initiatives.

For more tips on motivating reluctant people, head over to our podcasts and listen to Blaine Hurst describe how he convinced his reluctant team at Panera to implement their ground-breaking delivery service.

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The Leadership Mindset: How Rory McIlRoy’s Mindset Can Help You Become a Better Leader

How do you bounce back from failure? The way to overcome setbacks is to adopt a positive mindset and move forward.

Mindset Matters:

What you believe matters. Have you ever thought about how your beliefs impact your success as a leader? Imagine you’ve set a goal for yourself to become promoted within the next year. You’re excited about the thought of leading others, taking on additional responsibilities and being compensated for this promotion. You even have the job title in mind and a list of things you need to accomplish in order to show you’re the best candidate for the job. You are on the right path to achieve your goal.

But before you imagine moving into your new office, stop and answer this question: do you truly believe you can make this happen? Be honest.

If the answer to this question is not an immediate and empathetic yes, then you have some work to do. In order to achieve your goal, you need to cultivate a can-do spirit in yourself. It’s critical that this happens before you move on to the nuts and bolts of getting things done, because no one has ever accomplished big things by starting with the attitude, “I can give it a try, but it’s probably not going to happen.”

I always say that in order to succeed, you have to be able to picture where you want to be and believe you can get there. It’s a two-part process. And both parts are equally important. Why is this important? It’s because you become what you think you are.

Sometimes the best way to discover “how” to do something new is by learning from those who are already successful, and Rory McIlroy is a shining example of choosing to believe the best and understanding the importance of always growing so he can get better and better.

I recently had the wonderful opportunity to speak with Rory two weeks before his phenomenal win at the Arnold Palmer Invitational.  He role models positive thinking; no wonder he has spent 95 weeks ranked #1 golfer in the world and has joined the illustrious company of Jack Nicklaus and Tiger Woods as the world’s only three golfers to have won four Major titles by the age of 25.

Listen to Both Parts of David’s conversation with Rory. Start with Part 1!

Rory is what I call the real deal. He possesses leadership qualities I admire: humility, authenticity, and vulnerability, while at the same time being extremely driven. He believes in leading by example and practicing what you preach. He says you don’t want to lead by fear; instead you want to make the people you lead feel a part of things.

That’s a positive mindset in motion.

But we’re all human after all. Rory revealed a time in his life where he didn’t have the right mindset and how he learned from it.

In the 2011 Masters, Rory was winning the tournament and it appeared he would easily become the champion.  And then hole 10 happened.  The drive was a little to the left and landed in an awful spot.  This drive was a major setback and changed the course of Rory’s game. He ended up losing a four-stroke lead going into the final round; and ultimately, he didn’t win the title. 

Rather than letting this setback haunt him and cause him to question his abilities, Rory chose to look at it as a learning opportunity. And today, Rory describes that round at Augusta as the most important round in his life.

The positive mindset didn’t happen right away. At the time, Rory knew it was a failure and that chances like this, to win the coveted Masters green jacket, don’t come along very often. He felt embarrassed and distraught.  But rather than let this define him, Rory decided to learn from the experience. He started by watching a tape of that round, and he discovered something important.  Even before his 10th hole drive, his body language through the first nine holes was negative.  He walked around with his head down and his shoulders rounded.  He spent a lot of time watching what others were doing rather than focusing on what he could do to win.  Rory learned that next time, he needed to focus on what HE could do and control the things HE could control. So, he took this awareness to heart and committed to doing things differently in his next tournament. 

Two months later, Rory came back with a bang! He not only won the US Open, but he also won it with the lowest score in US Open history. How’s that for a turnaround? His driving motivation was to prove to himself that he wasn’t the golfer the world saw in Augusta.  Rory refused to be defined by the outcome of that tournament. He decided to grasp the next tournament with both hands and when he walked out on the US Open course, he was a completely different person.  Rory chose to walk around with his head held high and his chest out.  He kept his eye line above the crowd.  His body language exuded confidence.  He kept his thoughts positive.  And he won.

The lesson here? Rory truly believed he could make a change, and that made all the difference.

The year 2017 was tough for Rory with injuries and not winning any tournament. When I asked Rory about this, he once again chose to believe the best about himself. He acknowledged the reality that golf is very competitive right now, but he sees himself in there. And even though he hasn’t won a tournament since 2016, he’s had 8 top fives and three seconds, so he knows a win is not too far away.

And I was most impressed with his answer to this question: Do you have any fears about winning? His immediate response was: “No, not at all. I know that if I play anywhere near my best, in any given week, I have a chance to win… And once you’re there, you have to grasp it with both hands and hit the shots that matter. I have no doubt if I get myself in that position, the win won’t be too far away.” And sure enough, Rory won the Arnold Palmer Invitational two weeks later and I’m confident he can’t wait to give the 2018 Masters his best shot too.

I have so much respect for Rory’s positive mindset and his humility to learn and grow. No wonder he’s such a successful golfer with a bright future ahead of him!

You have the power choose a positive mindset and believe change is possible too, just like Rory.  It’s not always the easy path; it takes awareness, determination, and maybe even inviting someone to hold you accountable.  But it’s worth it! What is one way you can think positive and choose to believe this week?  Don’t miss this opportunity to make a positive change in your life, because as Norman Vincent Peale says, “Change your thoughts and you change your world.”

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Four Seats You Have To Fill on a Winning Team

How do you build a winning team?

Have you noticed how great leaders always praise the people who helped them succeed? How did these leaders build a winning team, and what makes a team great?

Free Leadership Assessment from David Novak LeadershipGoals can’t be met when teams are disjointed, or lack the skills needed to get the job done. Simply put, a talented team who works well together wins.

A winning team needs four kinds of people:

Promoter
A promoter has plenty of drive. Their strength lies in growing others’ ideas and contributing to their team. They are passionate and energetic.

Supporter
The supporter is the backbone of the team. They are givers who seek to help their team members. They thrive on recognition and value respect.

Controller
The controller is the “doer” of the team. Controllers are decisive, confident, and focused. They get the job done.

Analytic
Analytics are the problem-solvers. They are goal-oriented, detailed, and logical. Their disciplined and systematic approach ensures great results.

Does your team meet all of these categories? If not, you might need to think about rounding out your team’s skill sets. Why is this important? Say you have a team full of ideas-people but no implementers, how would anything get done? An imbalanced team can’t win.

Once you’ve built a winning team, the next step is to lead them according to their strengths. Are you the kind of leader people want to follow? Find out by taking our FREE online leadership assessment.

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3 Powerful Questions to Drive Results

The best leaders are always building know how. They seek to learn from every situation so they can improve and drive more consistent results. But they may not ask all the right questions to maximize their learning from each situation.
Former PepsiCo Chairman and CEO Andy Pearson taught a powerful follow through technique using these three simple questions:

 

What? | So What? | Now What?

 

He brought this technique to Yum! Brands and they used it to evaluate every promotion and new product launch to ensure they captured all of the learnings from each event. Here’s how it works.

What?

The purpose of answering this question is to simply capture what happened. If you launched a new product, it would include a summary of all the facts, figures and results. You also want to include a description of the product, how it was promoted, the key functional learnings from operations, training, and marketing and how it performed from a consumer and financial perspective.
Too often organizations and teams simply report the “what,” then move on to the next activity without really stopping to assess the key learnings and implications of their actions. In 2004, KFC launched an unsuccessful product called Oven Roasted Strips. The project team brought in the typical post promotion analysis that answered all of the “what” questions. But the brand president, Gregg Dedrick, wanted more answers. He wanted to know the “So what?”

So What?

Asking “so what” adds additional insight to the evaluation. It is meant to get to the heart of the issue and clarify why the facts, figures and results matter to you or the organization. It is a way of asking what the consequences or implications of the actions that you took are, not simply whether it was successful or not.
In the Oven Roasted Strips analysis, it was clear that consumers wanted the brand to offer non-fried options, but there were many steps missed in the development process that led to an inferior and poorly executed product. Such performance was costly and unstainable. This discovery naturally led to the next question. “Now what?”

Now What?

Asking “now what” is a call to action. What are you going to do differently as a result of your experience? How are you going to apply what you learned?
Asking “now what” in the Oven Roasted Strips case led to a more robust development and testing process that ensured every new product was optimized before going to market. Adding this process dramatically increased the success rate of future promotions and product launches.
If you want to build your know how and get the most learning out of every activity that you undertake, then challenge yourself and your team with these three powerful questions. What? So What? Now What?
If this leadership insight was helpful to you, invite others to join you by sharing this blog. You can find more great tips and leadership resources at DavidNovakLeadership.com.

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Two Ways To Maintain a Positive Culture When The Chips Are Down

Imagine the worst has happened. The credibility of your business is on the line. Social media is slamming your organization and you’ve lost goodwill with your customers. Morale is down. People are murmuring negative comments at every team meeting. You’re even wondering if maybe the time has come to call it quits.

Free Leadership Assessment from David Novak LeadershipOkay, so this example is pretty extreme, but you probably know what it feels like when the chips are down.

When times are hard, maintaining a positive culture can be difficult. How can leaders defy being dragged into negativity?

The answer is simple: you must let your cultural values guide you through the tough times.

People will feel more confident when your values are a main factor in the decision-making, especially when the situation looks bleak. For example, when Yum! was being formed, the executive team hired someone who ended up not being a good fit for their culture. The team had to decide between letting that person go, which would lead to a dive in stocks, or keeping him, and consequently communicating to their staff that culture wasn’t as important as they had claimed.

The executive team at Yum! chose culture, and it turned out to be one of the best decisions they ever made.

Another way you can maintain positive culture is to recognize people who are already doing the things you want to see more of. What are they doing right? Be specific. By recognizing those who bring value to your organization, you encourage others to do the same, and in effect, you promote your goals among the team in a positive way.

Want more great leadership tips? Check out our leadership course, which gives in-depth advice on culture, recognition, and how to become a better leader.

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Two Tips to Help You Manage Your Weaknesses

Leaders are like anyone else in the sense that they are human and imperfect. Some leaders are impatient, others are too critical or non-confrontational. Everyone has places where they could use some help.
How do you overcome your leadership shortcomings?
The first thing you need to do is identify your weaknesses. Do you have trouble articulating what you want; are you easily overwhelmed, or just not into details? That’s okay! When you know your weak spots, they are easier to address.
For some leaders, their biggest strength is also their biggest weakness. For instance, you may be very passionate; however, when it comes to working with a team, you come across so passionate that people don’t feel comfortable disagreeing with you. Or perhaps you are very creative and you’re always coming up with new ideas, yet you have trouble completing them because you’re constantly itching to move to the next thing. Is this the case with you?
Once you’ve identified your weaknesses, use these two tools to help you manage them:

Tip One: Be self-aware.

When it comes to your leadership, it’s important to examine yourself across all areas, focusing on the spots that need the most help. Know what your tendencies are. When you can catch yourself operating out of weakness, you’re more able correct it.
Tip Two: Ask others to help you.

Sometimes it can be difficult to know when you’re operating out of weakness. Inviting others to speak up when you default will give you more insight, and you’ll learn how to recognize and avoid those behaviors.
One of the hardest things you’ll do as leader is owning up to your shortcomings. But it’s worth it because humbly recognizing you’re not perfect, and working hard to become a better leader, will make you a leader others want to follow.
If you want to learn more about how to overcome your weaknesses, visit DavidNovakLeadership.com and check out Jason Goldsmith’s podcast to learn how he coaches top rated golfers to manage their weak spots.